The New York Times is in talks to buy The Athletic, per @axios. NYT reportedly approached The Athletic after failed talks between The Athletic and Axios.

A look at The Athletic:

➖ $80M in 2020 revenue, not profitable
➖ Latest valuation around $500M
➖ About 1.2M subscribers pic.twitter.com/iN3jR8KyIj

— Front Office Sports (@FOS) May 25, 2021