That's a fantastic, if ultimately depressing, article.
I dunno, he sort of brushes the commercial revenue aside which is one of the big factors in keeping NUFC lower in the league. If Ashley allowed the Tv revenue to be spent and didn't plaster the stadium with his own brands NUFC would have a fighting chance at at least being 5, 6 o7 on a regular basis.
Its not a fucking mystery at Swansea or Southampton or West Ham.