I’m still more surprised that he ever contacted us to sign up to this shitfest. It’s not like Ashley has done to Rafa something he didn’t do to other managers before. I love Rafa as much as the next fan, but in an odd way his presence possibly set the club back by taking the pressure right off Ashley. Fans might have given up on their season tickets by now, after three more years of the likes of Carver, McClaren and Bruce. I don’t blame Rafa obviously, but he can’t claim he didn’t know how Ashley operates before he joined and if he thought he might persuade him to change his ways he was sadly mistaken. I’m sure the likes of Keegan and Shearer would have been happy to explain that to him beforehand if he didn’t. Sadly I will always look back at the Rafa era with some regret for that reason, as brilliant a manager and a man as he is. I’m certain Ashley will have loved playing with his and the fans’ emotions.
Tbf I fell for it as well. I was convinced that agreeing to hire Rafa was Ashley finally conceding his methods weren't working. But he really couldn't give a toss about the football, I think he'd rather watch the club burn than admit he is wrong. We saw it with Keegan when we were riding high, and we have seen it again with Rafa. When it all goes tits up as it must do, then he'll hold a press conference again saying he has made mistakes but will learn from them, and blah blah blah. Rinse and repeat.
The signs weren't bad to begin with - talk of "what Rafa wants, Rafa gets" behind the scenes. That lasted one transfer window, where we made a substantial profit in net spend terms But players were signed that fit the needs of the squad in the manager's view.
Whether that changed because Ashley wasn't happy with a few of the signings, or it was always the plan to play nice to give the best chance of promotion then pull the rug from under Rafa and revert to type, only Ashley knows.
I think Ashley agreed to go along with it for a while, but was never really comfortable with Rafa's insistence you need quality and experience. One or two iffy signings and he was probably "I was right all along". When Bruce takes us down or gets sacked, he'll probably be full of regret again, but only because relegation will cost him more than any profits he makes from these 24yr old signings.
Iffy signings read little roi and the dangerous desire of Benitez to push might’ve had us in Europe once again.
I’m not sure why some people can’t figure this shit out.
He wants us in the prem, ideally. Wants to sign young players and sell them on for a profit while advertising his businesses on the world stage. We are a profitable business to prop up the rest of his shite, if we go down he’ll stick it back on the debt.
Why anyone would pay to watch that shite is incredible.