Somewhere? It'll be covered. And everything will be sponsored by Sports Direct and there'll be video adverts of it as well. It's going to be a shambles.
This is just more proof that this is about winding up the fans imo. That sign serves no marketing purpose whatsoever given the countless Sports Direct signs already in the ground and viewable from that area.
Fans are going mad all across the board right now and rightly so. But it all means nothing if it's not carried on into the Hull game in 3 weeks and directed straight at Pardew.