Keegans Export

West Brom were 5th when he took over, they're currently 12th. We call that the Steve Bruce effect.

During my time as a season ticket holder, that's what I regretted the most - not celebrating and enjoying the wins enough. There's enough dejection and disappointment to last a fortnight when we lose, why not allow yourself to enjoy the wins twice as much? Fans of Burnley/ Leicester/whoever - "Celebrating like they've won a trophy" well yeah, first of all none of us here under the age of 60 know what that feels like and secondly I bet you wish you were part of those celebrations too...

That's what worries me a little - is there a risk that he is a one-season wonder? Obviously he had a good record in the Dutch league but he's been about 1 in 3 in La Liga and about 1 in 3 for Sweden (including 2 against the Faroe Islands and 2 against Kosovo in his total of 9). What College Dropout says is right obviously, we aren't getting Prime Shearer or Drogba & there's no guaranteed slam dunk, but I'd rather go with production over projection I think.

"Dude Wipes - the Official arse-cleaning product supplier of Newcastle United"

Exactly, there is huge potential for us to increase our spending power without trying to outsmart the PL or skirt around their rules.

As I understand it you're right (first paragraph) I think there could be questions asked if we sign a huge sponsorship deal with (for example) IBM then PIF invest £200m in IBM a month later. I think the more risk-free strategy is to argue the exact "fair market value" part. Our deal with Fun88 is about average for a non-elite PL club (£4-7m) but could we argue that our potential spending power justifies a sponsorship closer to the £40m clubs like Arsenal and Spurs are getting? Let's say we have Saudi Aramco sign up for 2 seasons, £30m per season - there's £20‐25m extra per season straight away. After the second season, maybe the going rate increases & hopefully we're a more attractive prospect and they bump that £30m per season up to whatever Liverpool/Man Utd/Chelsea are getting? Sleve sponsorship is the same, most clubs around the £1m/season, top clubs more like £10m.

I think we all know anything we try will be challenged. I imagine they're waiting because you can justify a more substantial sponsorship package for a Premier League club next season than a team that will probably be a Premier League club next season.

I like Isak too but isn't he more of a wide forward rather than an out-and-out striker? Sounds like Nunez is similar with his tendency to drift to the left.

If anyone wants a way to track what happened when in Spring/Summer 2020 there was a thread on Reddit HERE (Reddit) It goes as far as June when the Saudi's originally pulled out.

Yeah exactly right. It's more accountancy than Football Manager and, up until six months ago, totally irrelevant to us NUFC fans

No, KDT is right. It's based on amortisation rather than the terms that were agreed with the selling club, so a £30m player you sign on a 3 year deal is worth (on the books) £30m when you buy him, £20m at the end of the first season, £10m at the end of the second season and £0m at the end of the third season. In this example if you sold that player for £15m at the end of the second season, as far as FFP goes you've made a profit of £5m rather than a loss of £15m. This applies even if you agree with the selling club that you'll pay £10m up front then £20m over two years, it's still a £30m asset that belongs to the club once they've signed their contract.