Problem is that we aren't worth £400m. Ashley has quoted that price because he thinks no one will pay it as he doesn't really want to sell. If someone came in and put £400m on the table though, he'd probably shit himself. But my worry is he'll shift the goalposts again and try and milk as much from a sale as possible, try and get a feeling that he's 'winning' the deal. God, he's such a vile cunt.