He doesn't lose it any more often than the other fuckers, it just gets noticed more because of the expectancy when he has the ball, and because Pardew's drawn attention to it.
He lost it countless times today, but like said totally outweighed by what he does when he doesn't miss control it, pass it to an opposing player, fall over or run into a cul-de-sac.
It's a myth created by Pardew that he loses it so often. Seriously everybody loses the ball but people only pay attention when it's HBA thinking 'Hmm, Pardew has a point I guess'.
It's not a myth, man. There's loads of times when, rather than play a simple ball to keep possession, he'll try something daft to keep the ball himself. I know a lot of times it would mean passing to Danny Simpson, but that's life...