Weird "umbro" on the sleeves. Puma-esque. But I like the kit, If I was an Everton fan I'd be p*ssed about the switch from Nike (although I think I read Neil saying how s*** they've been to Everton) b/c of the good other clothing they make for clubs - the N98 jacket, the polos, the training-wear etc.
If Newcastle ever were to get Nike, I'd lose my mind - I'd buy every kit, the N98 jacket, etc.