When people are referring to the best player in a position (for example), shouldn't it really be the world's best, as opposed to Europe's best?
If you thought Falcao was the best striker in Europe for example, he's surely the best in the world. Hardly like there's someone in Australia (Archie Thompson apart) who is going to be better. Always seems to be "well, player X is probably the best so-and-so in Europe."