The wage bill is 70.4% of our operating expenses so that's got to be the most obvious area to go looking to make savings. Targeting anything else as a starting point wouldn't make sense as the savings would me minimal in comparison.
In business you always go for savings in whatever area offers the greatest gains, 10% of a 100 is better than 50% of 5.
what a load of shite
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How is that a load of shite? Mick is spot on there, both in his analagy at the bottom with regards to the %'s and he's also right about the wage bill. If it is indeed 70.4% of expenditure (and I have no reason to doubt it) then that has to be the first place he looks at trimming. Obviously if someone was on £100,000 a week but got 35 goals a season or whatever then that would justify the wages, but when you look at the likes of Geremi, Owen, Smith, Viduka, Duff, Cacapa etc, these players offer nothing to the squad because they are either shite, made of glass, or both. In some cases (Smith, Cacapa, Viduka) we're basically paying them for nothing, as well as covering the cost of their rehab and physio.
I'd like to see you explain how that post is shite. My guess is just because it was Mick who posted it, maybe you should actually read it? It makes sense.