Genuinely ignorant and lazy "media" people like Merson put the words in people's mouths, not the other way round. He'll have brainwashed many, many more people with his drunken ramblings today. People like that could say the sky is green and it'd become fact because having your own opinion is so much hard work.
His qualifications to be on that show are simply him saying "Spowny" once a fortnight.