magorific Posted August 3, 2011 Share Posted August 3, 2011 T The local media are making nowt, advertising revenue is down, circulation is down, sales are down, the lot. They are really struggling to cut their cloth in the modern digital world of media and I can honestly see a day when the Chronicle ceases to exist. Fewere and fewer people are buying it. Their biggest demographic is the 40-65 year olds but the Toon's population is getting younger and younger, people who are becoming web savvy regarding news and opinion, and they are struggling to reach this demographic. It is quite sad in a way because the Chronicle is as Geordie as Greggs, Blaydon Races, Shearer and indeed NUFC but they haven't helped themselves. For years they have been far too pally with the club but its a catch 22 situation for them. If they dare to speak out they may get banned from SJP. Me personally, they can go f*** themselves. The Chronicle (or NCJ Media) still makes a very handsome profit - around £8m last year I believe, although staff cuts have helped maintaon that figure. One thing I'd say to those slagging the local papers is that they are still way better than most up and down the land. You only need to look at the Sunderland Echo to see a truly dismal local paper totally beholden to its football club. It's unreadable. Douglas in particular is a good writer. Link to post Share on other sites More sharing options...
Guest CheickMansour Posted August 3, 2011 Share Posted August 3, 2011 I agree with Otter. Although I understand the financial difficulties they face, is it really so unrealistic that they could sell more by employing top quality opinion writers rather than the dross they have now? Their current relationship with the club isn't very productive anyhow. You could call it the 'Independent' model if you like - focusing on trying to build rapport and articulate the views of it's demographic (in this case, the fans) more than getting first hand interviews, 'scoops' and so on. It would focus more on opinion than news. If they did it well, I think it would boost sales and popularity. By contrast, if they are seen as 'Ashley sympathisers' etc then surely their sales will keep going down anyway as people will be put off. And, as Macphisto said earlier, they can get the rest - interviews etc from other sources. In any case, getting breaking news is getting harder and harder - hasn't Douglas already been pipped by other Twitter users before? How long before a genuine insider sets up an anonymous twitter account and starts leaking from there? The traditional print media cannot compete with Twitter and Facebook for speed. But they can compete by employing professional writers and editors who - due to having more time to put towards each piece - can concentrate on producing well-reasoned and genuinely insightful articles. Link to post Share on other sites More sharing options...
magorific Posted August 3, 2011 Share Posted August 3, 2011 I agree with Otter. Although I understand the financial difficulties they face, is it really so unrealistic that they could sell more by employing top quality opinion writers rather than the dross they have now? Their current relationship with the club isn't very productive anyhow. You could call it the 'Independent' model if you like - focusing on trying to build rapport and articulate the views of it's demographic (in this case, the fans) more than getting first hand interviews, 'scoops' and so on. It would focus more on opinion than news. If they did it well, I think it would boost sales and popularity. By contrast, if they are seen as 'Ashley sympathisers' etc then surely their sales will keep going down anyway as people will be put off. And, as Macphisto said earlier, they can get the rest - interviews etc from other sources. In any case, getting breaking news is getting harder and harder - hasn't Douglas already been pipped by other Twitter users before? How long before a genuine insider sets up an anonymous twitter account and starts leaking from there? The traditional print media cannot compete with Twitter and Facebook for speed. But they can compete by employing professional writers and editors who - due to having more time to put towards each piece - can concentrate on producing well-reasoned and genuinely insightful articles. Mark Douglas does that, in my book. Link to post Share on other sites More sharing options...
Guest Recoba Posted August 3, 2011 Share Posted August 3, 2011 The chronicle is a terrible paper, reliant on a NUFC headline every day along with a local crime story on the front page. The journal is sort of the north east business paper, less reliant on sport with more coverage of Northumberland rather than just Newcastle and tyneside Then the Sunday sun is like an even naffer version of the chronic. Despite this though all are very important to the region and I try to buy them as and when as it will be a sad day when local news dies. None Link to post Share on other sites More sharing options...
Spider Jerusalem Posted August 3, 2011 Share Posted August 3, 2011 We could do with George Caulkin coming out and asking questions of the board, etc. He has been unusually quiet of recent. I can understand the local rags needing to keep the club onside, but who do they write the paper for? Is it for the club or the people who actually buy it? Unfortunately Geordie it's neither and to cover thier own arses. They know that they have to be the 'official' voice of Newcastle United and have a zombie readership that will believe whatever horseshit is put out one day and still buy the next. Link to post Share on other sites More sharing options...
Disco Posted August 3, 2011 Share Posted August 3, 2011 lee_ryder Lee Ryder Blackburn's capture of Goodwillie just shows what little choice/quality/value there is out there - 29 goals in 117 games in Scotland! £2m He's been learning from Pardew alright. At least he got his stats wrong mind. http://www.soccerway.com/players/david-goodwillie/13027/ Link to post Share on other sites More sharing options...
midds Posted August 3, 2011 Share Posted August 3, 2011 All the more reason to keep the quality players you already have... Link to post Share on other sites More sharing options...
Guest BooBoo Posted August 3, 2011 Share Posted August 3, 2011 Just had a browse through Ryder and Douglas' Twitter timelines. They've been absolutely slaughtered in the last 2 days. Link to post Share on other sites More sharing options...
Guest sicko2ndbest Posted August 3, 2011 Share Posted August 3, 2011 Just had a browse through Ryder and Douglas' Twitter timelines. They've been absolutely slaughtered in the last 2 days. Rightly so Being banned from SJP and writing what you truly feels is surely more appealing than writing dross filtered by fatty and dekka Link to post Share on other sites More sharing options...
jdckelly Posted August 3, 2011 Share Posted August 3, 2011 Just had a browse through Ryder and Douglas' Twitter timelines. They've been absolutely slaughtered in the last 2 days. Rightly so Being banned from SJP and writing what you truly feels is surely more appealing than writing dross filtered by fatty and dekka not if it costs the paper money which it can't afford to lose Link to post Share on other sites More sharing options...
Guest sicko2ndbest Posted August 3, 2011 Share Posted August 3, 2011 Just had a browse through Ryder and Douglas' Twitter timelines. They've been absolutely slaughtered in the last 2 days. Rightly so Being banned from SJP and writing what you truly feels is surely more appealing than writing dross filtered by fatty and dekka not if it costs the paper money which it can't afford to lose Rubbish. They get jack shit from nufc now why would they get more in the future if they told it how it is Link to post Share on other sites More sharing options...
JH Posted August 3, 2011 Share Posted August 3, 2011 Just had a browse through Ryder and Douglas' Twitter timelines. They've been absolutely slaughtered in the last 2 days. Rightly so Being banned from SJP and writing what you truly feels is surely more appealing than writing dross filtered by fatty and dekka not if it costs the paper money which it can't afford to lose Rubbish. They get jack s*** from nufc now why would they get more in the future if they told it how it is Nobody would buy a newspaper that doesn't even report from the fucking match man. Link to post Share on other sites More sharing options...
Guest sicko2ndbest Posted August 3, 2011 Share Posted August 3, 2011 They would you can watch every match on ffirst and be able to make an informed article You could even catch a stream if need be Link to post Share on other sites More sharing options...
Chris_R Posted August 3, 2011 Share Posted August 3, 2011 Just had a browse through Ryder and Douglas' Twitter timelines. They've been absolutely slaughtered in the last 2 days. Rightly so Being banned from SJP and writing what you truly feels is surely more appealing than writing dross filtered by fatty and dekka not if it costs the paper money which it can't afford to lose Rubbish. They get jack s*** from nufc now why would they get more in the future if they told it how it is Nobody would buy a newspaper that doesn't even report from the f***ing match man. Sales are rapidly falling now, as people are saying, so what have they got to lose? If they keep printing the same stuff, they'll keep getting the same s*** (And falling) sales figures. After all, isn't the definition of madness to keep doing the same thing whilst expecting different results? Anyway, I for one would be infinitely more likely to buy a Chronicle if it lambasted Ashley than I would for it carrying an interview with Carver about how the morale is good. They need to attract new readership, and you can't do that if you're just rehashing the same s**** propaganda that everybody can see through and nobody wants to read now. And they can never be successfully banned from reporting on a game. The club can say whatever they want but there's 52000 seats there, surely to god they can manage to get a reporter into one of them? All the club can do is stop access to interviews with players and staff, but when you've got to write the s*** that you're told to write even when you know it's bollocks then what are you losing exactly if this is taken away from you? You're only losing restrictions, but gaining a massive amount of freedom to do the job you're supposed to be doing in the first place. I admit it's a gamble for them if they went anti-Ashley, don't get me wrong, I'm just suggesting that it's a gamble worth considering. And think of the scoops they could lash out day after day about how Ashley's been trying to control the press for years by stifling their reporting? Would be f***ing brilliant reading! Link to post Share on other sites More sharing options...
Wallace Posted August 3, 2011 Share Posted August 3, 2011 When the Daily Mail were banned from SJP, the journalist concerned would buy a ticket so he could report on the match and journalists from other papers would fill him with what was said at the press conferences. Link to post Share on other sites More sharing options...
Guest ObiChrisKenobi Posted August 4, 2011 Share Posted August 4, 2011 It'd be good to hear from Nixon and Nick on how they feel on where media (in general) is heading. Must be tough for two young guys trying to break into the Sports Writers business, if its in such a down turn. Would you guys toe the line, or would you be more creative/free? Link to post Share on other sites More sharing options...
Guest BooBoo Posted August 4, 2011 Share Posted August 4, 2011 Who on earth is Nick? Link to post Share on other sites More sharing options...
Guest ObiChrisKenobi Posted August 4, 2011 Share Posted August 4, 2011 Can't remember his name on here - QBG? Link to post Share on other sites More sharing options...
JH Posted August 4, 2011 Share Posted August 4, 2011 It'd be good to hear from Nixon and Nick on how they feel on where media (in general) is heading. Must be tough for two young guys trying to break into the Sports Writers business, if its in such a down turn. Would you guys toe the line, or would you be more creative/free? Cheers btw.... Link to post Share on other sites More sharing options...
Guest ObiChrisKenobi Posted August 4, 2011 Share Posted August 4, 2011 Oh crap, sorry JH, had no idea you were in the same boat. For some reason I thought you were a Video Analyst for a football club, I know there's someone on here who does that (guess that isn't you). REAL LIFE AND FORUM PERSONNAS ARE CROSSING STREAMS! But still, how do you feel the current Sports Writer industry is? How would you approach your role - toe the line, or write thought provoking opinion pieces? Is it possible to do a mixture of the two? Link to post Share on other sites More sharing options...
Ocho Posted August 4, 2011 Share Posted August 4, 2011 Can't remember his name on here - QBG? Yep, that'll be QBG. He just graduated in Sports Journalism (I think). Link to post Share on other sites More sharing options...
Guest Roger Kint Posted August 4, 2011 Share Posted August 4, 2011 Can't remember his name on here - QBG? Yep, that'll be QBG. He just graduated in Sports Journalism (I think). Overqualified for the local papers then Link to post Share on other sites More sharing options...
oldtype Posted August 4, 2011 Share Posted August 4, 2011 They're basically doomed if they keep doing what they do, don't think it's an unreasonable idea for them try to adopt a niche by going rogue against the club turning their sports section into a representative for the "voice of the fans." In some ways it could be seen as a merging of local press and fanzines, two forms of media that are both on borrowed time. There's really no reason for "local" press to exist anymore in the twenty-first century aside from sentimental purposes. Link to post Share on other sites More sharing options...
Guest Roger Kint Posted August 4, 2011 Share Posted August 4, 2011 One thing the local press is good at is reminding us that some members of society really should be exterminated.(off topic i know) http://img189.imageshack.us/img189/2466/91261731.jpg [spoiler/] Link to post Share on other sites More sharing options...
Colocho Posted August 4, 2011 Share Posted August 4, 2011 Douglas seems to be on twitter all day, not surprised his journalism appears so lazy. Link to post Share on other sites More sharing options...
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