In what world do you live where a stadium name change correlates to the success of a football club?
You already know the answer to that, don't you? If the club increases its income and it spends the money wisely, you increase the chances of success on the field.
I worry about how naive you'd have to be to think this will increase our income by a single penny.
And this is the divide, those supporting the move/not too bothered/accept it as the future believe the money will go into the team. I don't believe it for a second but I also won't get frothing mad about it.
It sucks and if there was a realistic way to get Ashley to NOT DO THIS I would be all about supporting that effort. And,questions of whether NUFC will see any money aside, I DO sadly think this is the way it's headed and none will be spared, except maybe Barça and any other fan owned club. Does anyone really think the Glazers wouldn't rename OT to the Peniswrinkle Pagoda if someone waved enough cash, fans be damned?