This.
Perhaps Wearside could inform us to the average Sunderland fans opinion on those comments br Bruce, if that had been the other way around i don't think there would have been many Newcastle fans happy with those comments.
I remember those comments, felt quite embarrassed for Sunderland. First of all, a couple of weeks after the derby, saying something like "well, I'm not counting down the days or anything, but in 65 days we need to get our revenge", and then shortly after that, openly saying you were their benchmark.
Oh, let's not forget his pièce de résistance: criticising Newcastle for, er, celebrating a 5-1 thrashing of your local rivals.