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The entire stadium re-naming shambles.

 

First changing it to sportsdirect.comSt James[/member] Park Stadium in order to 'showcase' it to potential sponsors.

 

Then changing it to the Sports Direct Arena.

 

Then using its reversion back to St James' Park as a PR move to lessen the outrage over Wonga being our sponsor. 

 

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Difficult to choose from the many moments of this whole era but this is just what comes to mind.

 

Selling Andy Carroll and replacing him with Shefki Kuqi

Selling Yohan Cabaye without replacing him and folding half of 2013/14

Hiring Alan Pardew when he was recently sacked in League One

Not sacking Alan Pardew

John Carver offering to fight fans

Alan Pardew getting rid of Hatem Ben Arfa

Alan Pardew starting Papiss Cissé at right wing

Alan Pardew playing James Perch at central midfield

Alan Pardew replacing Yohan Cabaye with Jack Colback

Alan Pardew losing 0-3 to Sunderland

Alan Pardew thanking god we weren't going to play in Europe

Alan Pardew dedicating wins to Mike Ashley

Alan Pardew's Newcastle losing 0-6 to Liverpool at SJP

Renaming of the ground

Free advertisement for Sports Direct, crippling our commercial growth for 10 years

Sports Direct running the club shop

The club paying Sports Direct for various services

Jonas Gutierrez cancer treatment

Hiring Steve McClaren when he was recently sacked from a Championship team

Hiring Joe Kinnear when he hadn't worked in football for seven years

Hiring Steve Bruce

Hiring Dennis Wise

Hiring Tony Jimenez

Hiring Jeff Vetere

Hiring Joe Kinnear as a Sporting Director

Alan Pardew wanting to sign Darren Bent as a "modern number 10"

Joe Kinnear fucking up the signing of Darren Bent

Not investing in Rafa Benitez's team

Richard Keys telling Rafa to sign players with his own money

Losing Rafa Benitez

The five or six faked takeovers to deflect criticism

Proven in court to have lied to the public and fans of NUFC

The treatment of Kevin Keegan

The treatment of Alan Shearer

The treatment of Chris Hughton

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God this feels cathartic

 

The whole purpose mate.

 

We get to unburden our souls whilst at the same time creating a virtual memory box of shitness as a goodwill gesture/heads up for the folk at the next door he darkens.

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