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By the way, isn't using '@' to mean 'at a location' a fucking annoying thing to do.

 

Aye. It's terrible English however you choose to look at it. Presumably what they meant was "The SportsDirect.com Stadium at St. James' Park"

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Strange that people seem to have the idea that IF Sports Direct Sponsored St James' Park that would mean Ashley Sponsoring it with his own money.  Ashley owns a percentage of Sports Direct, its not like their advertising budget comes out of Ashley's pocket..

 

He could have granted the sponsorship to them for free though.

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Guest Roger Kint

Strange that people seem to have the idea that IF Sports Direct Sponsored St James' Park that would mean Ashley Sponsoring it with his own money.  Ashley owns a percentage of Sports Direct, its not like their advertising budget comes out of Ashley's pocket..

 

He could have granted the sponsorship to them for free though.

 

Do you really think their stock could get any lower round here? Yet their shops still get customers all over the region. Like it or not outside of the North East the sight of their logo in the name/on the stands will be a good advert given the publicity we get.

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Are media outlets legally bound to call it this bollocks?

 

I first read that without the word 'it' and it seemed like such a fantastic idea.

 

:lol:

 

The Times: THIS IS BOLLOCKS, The Guardian: BOLLOCKS @ ST JAMES, The Chronicle: NEVER MIND THE BOLLOCKS, HERE'S SOME MORE FUCKING BOLLOCKS.

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Are media outlets legally bound to call it this bollocks?

 

I first read that without the word 'it' and it seemed like such a fantastic idea.

 

:lol:

 

The Times: THIS IS BOLLOCKS, The Guardian: BOLLOCKS @ ST JAMES, The Chronicle: NEVER MIND THE BOLLOCKS, HERE'S SOME MORE FUCKING BOLLOCKS.

 

The Mail: IMMIGRANTS HAVE CAUSED THIS BOLLOCKS.

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Are media outlets legally bound to call it this bollocks?

 

I first read that without the word 'it' and it seemed like such a fantastic idea.

 

:lol:

 

The Times: THIS IS BOLLOCKS, The Guardian: BOLLOCKS @ ST JAMES, The Chronicle: NEVER MIND THE BOLLOCKS, HERE'S SOME MORE f***ing BOLLOCKS.

 

hehehe nearly spat tea all over the monitor there  :thup:

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Are media outlets legally bound to call it this bollocks?

 

I first read that without the word 'it' and it seemed like such a fantastic idea.

 

:lol:

 

The Times: THIS IS BOLLOCKS, The Guardian: BOLLOCKS @ ST JAMES, The Chronicle: NEVER MIND THE BOLLOCKS, HERE'S SOME MORE FUCKING BOLLOCKS.

 

:lol:

 

The Guardian headline is the best and quite a realistic future headline I feel.

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Are media outlets legally bound to call it this bollocks?

 

I first read that without the word 'it' and it seemed like such a fantastic idea.

 

:lol:

 

The Times: THIS IS BOLLOCKS, The Guardian: BOLLOCKS @ ST JAMES, The Chronicle: NEVER MIND THE BOLLOCKS, HERE'S SOME MORE FUCKING BOLLOCKS.

 

The Mail: IMMIGRANTS HAVE CAUSED THIS BOLLOCKS.

 

:mackems:

 

Or:  THANK GOD DIANA ISN'T ALIVE TO SEE THIS BOLLOCKS

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Are media outlets legally bound to call it this bollocks?

 

I first read that without the word 'it' and it seemed like such a fantastic idea.

 

:lol:

 

The Times: THIS IS BOLLOCKS, The Guardian: BOLLOCKS @ ST JAMES, The Chronicle: NEVER MIND THE BOLLOCKS, HERE'S SOME MORE FUCKING BOLLOCKS.

 

The Mail: IMMIGRANTS HAVE CAUSED THIS BOLLOCKS.

 

:mackems:

 

Or:  THANK GOD DIANA ISN'T ALIVE TO SEE THIS BOLLOCKS

 

YOUR TAXES ARE PAYING FOR THIS BOLLOCKS

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Are media outlets legally bound to call it this bollocks?

 

I first read that without the word 'it' and it seemed like such a fantastic idea.

 

:lol:

 

The Times: THIS IS BOLLOCKS, The Guardian: BOLLOCKS @ ST JAMES, The Chronicle: NEVER MIND THE BOLLOCKS, HERE'S SOME MORE FUCKING BOLLOCKS.

 

The Mail: IMMIGRANTS HAVE CAUSED THIS BOLLOCKS.

 

:mackems:

 

Or:  THANK GOD DIANA ISN'T ALIVE TO SEE THIS BOLLOCKS

 

YOUR TAXES ARE PAYING FOR THIS BOLLOCKS

 

PAEDOPHILES ARE GROOMING YOUR KIDS TO LOVE THIS BOLLOCKS

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I'd be more annoyed if the name made any sense. It's unacceptable either way of course but this is marketing 101 surely: the name is too long, makes no sense, you get lost half way in it when reading it even.

 

I can't believe they are consistently this retarded in their decision making... as said they must just be taking the piss now.

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I like how Ashley and Llambias make out that he puts £20m of HIS OWN MONEY into the club to keep it running afloat, yet he always gets something back in return. Like the thing on the Gallowgate stand, or the name of the stadium. So basically he's paying the club so he can promote his shit business.

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