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Encorporate our name with the new and I will be fine with it. If all our moves are being scrutinised then you would expect us to have to adhere to FFP if we get the money and its reinvested I will stomach it. More than likely if they do go with a hyphenated name we will all still use SJP anyway but helps the balance sheet. 

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3 minutes ago, POOT 2.0 said:

I'd prefer no name change. Or at least let us have good footy at "SJP" for a while. Like, let's not jump straight into this naming shite...they know it's a touchy subject. 


Thing is without these sponsorship deals you probably won’t have “good footy’ at SJP as they massively need to increase revenue streams to allow spending through FFP. That’s the fact of the matter in the current market. We are already massively behind other clubs revenue streams due to Ashley. The new owners know exactly that it will be a touchy subject, but are still putting it out on the table (it seems) at an early stage, they’re not going to do that on a whim. 

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The idea that "everyone will still call it St James' Park" is completely deluded imo. Yes you will, and I will and people in Newcastle will, but the wider public won't. Kids in ten years time won't even know the name. These things stick really easily.

 

If you put into Twitter the phrase "Call it Eastlands" you will see Man City fans from 2011 who were absolutely adamant that nobody would ever actually refer to it as The Etihad. 

 

Nobody ever believes that advertising actually works. Newsflash: it works.

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14 minutes ago, Kanji said:

City’s stadium deal is like £20m a year I believe. 

 

The way transfer fees are going I can't even see that being worth it.

 

Say we also get £20mil a year and we save it all up for the next four or five years we might be able to get a striker out of it.

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5 minutes ago, Papavasiliou said:

 

The way transfer fees are going I can't even see that being worth it.

 

Say we also get £20mil a year and we save it all up for the next four or five years we might be able to get a striker out of it.


True but when you add in a shirt sponsor on par with the top 6 at say 30-50m a year it does start becoming quite impactful. 
 

 

 

Edited by Kanji

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1 minute ago, Papavasiliou said:

 

The way transfer fees are going I can't even see that being worth it.

 

Say we also get £20mil a year and we save it all up for the next four or five years we might be able to get a striker out of it.


It’s not the 20 mill per year to spend on a player. It’s the increased revenue streams which allow you via FFP to spend 100 million on one player in one year not five years. PIF can outspend any club on transfer fees, but they need revenue streams via commercial and sponsorship deals to increase massively to be able to get round FFP.

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