General NUFC stuff: club crest to be changed (Official)

[gbandit]

Need to update the crest because of our global reach increasing? What the fuck are they on about? No one gives a shit about a crest other than the club’s fans and the fans don’t want it to change 

[Superior Acuña]

Bias aside, our badge is absolutely class and I'm programmed to have a visceral positive reaction to seeing it (removing the colour from it already removes that reaction though).

[Fak]

In the minority it seems here but genuinely not fussed and quite looking forward to it.

[SUPERTOON]

How long until it’s linked with PSR?

[Geordie Magpie]

Fuck right off if it's one of those generic circular badges!

[JT24]

Oh boy, here we go. 

[Superior Acuña]

The fact so many other clubs have changed their crests will just make those who don't stand out more and more for their classic ones. 

And people love that about football, its tradition etc, incl the global fanbases.

 

 

Edited 6 hours ago by Superior Acuña

[AyeDubbleYoo]

Not sure if anyone’s mentioned that they’ve already said minimal changes is the preferred direction. 
 

So I’d expect simplification of some of the details, redraw things more clearly, make it it usable in different scenarios etc. 

 

Scary but also a potentially exciting refresh if they can pull it off. 

[Scoot]

Was always on the cards this. It's been changed a few times down the years, this is no different.

[Turnbull2000]

Just now, Geordie Magpie said:

Fuck right off if it's one of those generic circular badges!

 

To go with our generic circular new stadium. Guess I need to move with the times.

[PauloGeordio]

1 minute ago, Fak said:

In the minority it seems here but genuinely not fussed and quite looking forward to it.

I’m sure it will be a professional job and not some tacky looking thing. Love the current badge and I’m curious to see the new one. 

[ponsaelius]

I always think the idea that they're difficult to replicate digitally is a load of bollocks. It's just a vector image that can be recreated at any size or shape and used for any purpose.

 

What this usually actually means is they want something simple, with a basic shape, bold colours and that is more recognisable as a corporate brand rather than something which represents the civic identity of the place (as our current badge does being taken largely from the historic coat of arms).

 

I don't have any issue with badges changing necessarily, but the current trend is IMO that the vast majority contemporary badges at all levels of football are downgrades.

 

 

Edited 6 hours ago by ponsaelius

[Kid Icarus]

 

Or fuck off tbh

[GeordieDazzler]

Will be going some to top this classic missstep from Leeds

 

[HaydnNUFC]

Just now, Superior Acuña said:

The fact so many other clubs have changed their crests will just make those who don't stand out more and more for their classic ones. 

 

And a few clubs whose crests have 'changed' have just had font or something tiny updated such as Leicester, Watford, Man Utd, Southampton and Bournemouth from the top of my head.

[TBG]

See reaction to the new shirt aka worst shirt ever

announce new crest

new shirt becomes instant retro classic

???????????

Profit

[Bizza]

14 minutes ago, Yorkie said:

https://www.newcastleunited.com/en/news/updating-our-crest-together

 

 

 

[Dr.Spaceman]

1 minute ago, HaydnNUFC said:

 

And a few clubs whose crests have 'changed' have just had font or something tiny updated such as Leicester, Watford, Man Utd, Southampton and Bournemouth from the top of my head.

 

Norwich too 

[AyeDubbleYoo]

1 minute ago, ponsaelius said:

I always think the idea that they're difficult to replicate digitally is a load of bollocks. It's just a vector image that can be recreated at any size or shape and used for any purpose.

 

What this usually actually means is they want something simple, with a basic shape, bold colours and that is more recognisable as a corporate brand rather than something which represents the civic identity of the place (as our current badge does being taken largely from the historic coat of arms).

 

I don't have any issue with badges changing necessarily, but the current trend is IMO that the vast most contemporary badges are downgrades.

Well you’ve answered your own question there. Of course you can literally render any image digitally, the question is does it look good and work well. 

[JT24]

Happy to hear ‘em out. Don’t mind change. 

[sushimonster85]

Shocked it's taken them this long. Obviously would prefer they didn't, especially now we have won something with this badge. That being said, I do undertand why older football badges/crests are a nightmare from a branding perspective. Just hope they don't get too daft with it. And they clock on there can't be a hint of green anywhere, or the world of football journalism will be in uproar.  

[Nine]

Shit storm incoming 

[Dr.Spaceman]

Just done the survey and my feedback was to avoid something like what Juve currently have. I want them to incorporate as much as possible from the current crest but not fussed if they do away with the ribbon.

[Ben]

2 minutes ago, Kid Icarus said:

 

Or fuck off tbh

 

TBF I never liked those Seahorses sticking their tongues out 

[Turnbull2000]

Heard they're taking inspiration from this

 

 

 

Edited 6 hours ago by Turnbull2000