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Well, its clearly linked to the new album and stadium shows next month, but in PSR terms, every little helps, innit. And he was previously only taking up the space used by the NU Foundation beforehand, so presumably SF paid for it, too? I mean that's what... at least 3 different versions of the 'replica/fans' shirts already at £80-90 each??? That above does seem a bit OTT now though, as it's is clearly aimed as concert merch?

Have anyone checked up the stats of the results after someone secured the title in previous seasons? My guess is that we wouldn’t see a sudden drop off in form as the standard.

Selling a football shirt that will be old stock in a few weeks time for more than the original ticket price is some going mind. No doubt that it will sell though.

He may be wheeled out like Hannibal Lecter

Salah has goals to chase and they’ll want to increase their points total as much as possible to avoid the Mickey Mouse total they have for this title.

I'd put money on most of his "fans" struggling to name more than two or three of his songs.

Loads of lasses ready for 12th, 14th 15th June at St James isn’t it!

Is the level of competition in the europa league that poor that the final will be made up of Spurs v Man U

- my worry is they'll be at the beach

"..but the likelihood is probably not". So who knows. Gutting as key player for us.

Bet there's a canny few buy them to wear at his SJP shows in June Could imagine my lasses work friends rushing out to buy one to wear at the gigs. And they're all Facebook Karen's with minimal interest in football

I think we’ll take it game by game.

Hopefully a load of Fender fans buy it, rather than core NUFC fans. Filthy PSR lucre.

His record company / management have a marketing budget to support the promotion of his new album Part of that budget has been spent on sponsoring our shirts in the league cup, which worked out very well given that we only went and won the bloody thing

Once again forced to buy it. Disgusting behaviour from Mitchell.

Hate the fact that I'm having to support Liverpool this weekend

I feel mainly people who don't already own the kit like, I can't see people rushing out to add it to the collection. Do people love Sam Fender that much?

Indeed. Let’s get ready to rumble.

haha that is terrible lerds of people are going to buy it

That's the 5th version of the home shirt this season. Taking the piss now.

"But with Joe you never rule him out"

I have no doubt that Liverpool will want to finish he season on a strong note.Them having the pressure off their back could also turn into a positive thing.

And is he paying for it?