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We've been absolutely crap at building commercial partnerships. We're never going to be a global megabrand but there should be at least some proper effort. Do we even have anyone with proper commercial experience? Or is it just Charners and a fax machine?

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We've been absolutely crap at building commercial partnerships. We're never going to be a global megabrand but there should be at least some proper effort. Do we even have anyone with proper commercial experience? Or is it just Charners and a fax machine?

 

They appointed ex-Journal editor Brian Aitken a few years ago to head that side of things up.

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Commercial income lower than Norwich and Leeds.

 

I mean, no disrespect but come the fuck on.

 

Exactly, it's almost as if they're trying their very hardest to hold the club back......as well as seemingly being the only club in England desperate to post a financial loss.  :idiot2:

 

It's fair to say, we'd be out of business if it wasn't for the incredible generosity of Big Mike.

 

 

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It would be very easy to increase commercial revenue above those three clubs even without spending time on commercial deals, just by doing our own catering.  For instance in Leeds case £4m of the total £16m commercial revenue came from catering.  But we outsource instead, so we see the overall revenue that comes from food and drink sales but of course incur none of the costs either (I assume we just get a relatively small fee from the catering company).  As usual Ashley looking at keeping costs down first and foremost.

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Given we outsource food and merchandise it must be nearly impossible to make much more revenue than we do. We’d have to start selling the fixtures and fittings.

 

We could sell advertising space, rather that paste sportsdirect on everything for free. A club that is in the premier league most seasons having lower commercial revenue than a club that has been in the lower leagues since 2004 is spectacularly bad, there must be zero effort being put in.

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Given we outsource food and merchandise it must be nearly impossible to make much more revenue than we do. We’d have to start selling the fixtures and fittings.

 

We could sell advertising space, rather that paste sportsdirect on everything for free. A club that is in the premier league most seasons having lower commercial revenue than a club that has been in the lower leagues since 2004 is spectacularly bad, there must be zero effort being put in.

What the bulk of it boils down to, really. Merchandise being outsourced to S***** D***** and outsourcing of catering is also massive.
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Guest chopey

If Sports Direct payed for advertising then Ashley wouldn't have to keep giving us interest free loans

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Given we outsource food and merchandise it must be nearly impossible to make much more revenue than we do. We’d have to start selling the fixtures and fittings.

 

If we weren't run like a corner shop the club could attract bigger sponsorship.  We've got the manager, fans, football mad city, problem is the owner drags it all down into the mud.

 

Given we outsource food and merchandise it must be nearly impossible to make much more revenue than we do. We’d have to start selling the fixtures and fittings.

 

We could sell advertising space, rather that paste sportsdirect on everything for free. A club that is in the premier league most seasons having lower commercial revenue than a club that has been in the lower leagues since 2004 is spectacularly bad, there must be zero effort being put in.

 

We'd obviously done a deal with the shirt sponsor where we agreed to a huge drop in payments if we went down.  Given that the year before commercial income was £28m (twice what it was in the Championship season).  As I said though its not exactly apples to apples comparison here considering we're outsourcing a lot, half of Leeds commercial revenue comes from things that we outsource.  We can only guess if that hurts us financially (it depends what the costs of those operations would be vs the potential extra revenue).  But given its Ashley I suppose its reasonable to think it probably does hurt us.  Or at the very least its a way to get the same money in but make it look like we aren't making as much (revenue is lower but profit the same).

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  • 10 months later...

https://offthepitch.com/a/newcastle-reach-commercial-new-level-gives-financial-freedom-pay-debt-back-ashley-and-fund-big

 

“In my experience, has a player turned round and said I’m not signing for Newcastle United because of your training facilities? No. Did it stop us getting promoted out of the Championship, did it stop us finishing tenth, did it stop us having a good season this season? No.”

 

Charnley man FFS - tit

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Layman accountancy question; why do they only post accounts so long after the actual event (without even factoring the typical NUFC delay) and can we even learn anything about our present situation given the gap in time?

 

Edit

 

Full accounts up to 30th June 2017 released, you can view them here.

 

That's last year. Ones announced today not yet up.

 

Ah. :lol:

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